If you’re sick of your beautiful videos looking crummy on Facebook, there’s good news for you. After some super HD videos starting popping up on the social network, Facebook now confirms to it’s testing 4K video uploads and viewing using the 2160p UHD-1 Ultra-High-Definition Television standard. Some Pages and profiles can now post 4K videos to Facebook as well as watch them. It’s been a long time coming considering YouTube first started experimenting with 4K video playback in 2010.
The upgrade could boost Facebook’s Watch tab of original videos. Sports, science, travel, and fashion videos could especially benefit from the extra pixels. Facebook has been getting very serious about video lately, and with the social giant owning Instagram, just today launched the ability to bring a guest into your Instagram Live Story.
As Facebook moves from short-form, discovered clips into longer-form, deliberately viewed videos more common to YouTube and Netflix, it will need the extra clarity to compete. YouTube started wider rollouts of 4K video in 2014 and 2015, and added 4K livestreams in 2016.
You can make sure you’re watching on the maximum resolution by hitting the gear icon on a Facebook video and switching to 2160p aka 4K if it’s available.